"A true BHAG is clear and compelling, serves as a unifying focal point of effort and acts as a clear catalyst for team spirit. It has a clear finish line, so the organization can know when it has achieved the goal; people like to shoot for finish lines" (Collins and Poras, 1996).
I think one of the greatest examples of a BHAG in the corporate world is Google: "Organize the world's information and make it universally accessible and useful."In my November 11, 2010 post, Simple Instructions, I said that Jesus summarized the moral code of the Torah in two simple commands: Love God and Love People. We often call this "The Great Commandment."
In Matt. 28: 18-20, Jesus issued another simple instruction to the church--what we often call, "The Great Commission." Go into all the world. Make disciples from all nations.
Imagine what chutzpah it took for Jesus to tell this rather small, ragtag group of followers, "Go and change the whole world."
In Acts, Jesus adds one more instruction: wait. Wait for what? For power from on high.
Yes, Jesus has left us with a Big Hairy Audacious Goal (BHAG). And yes, it is totally presumptuous of us to resolve to go out and accomplish that BHAG--in our own flesh.
So, how about resolving to do a couple more things this year? Wait on God to be filled with power from on high. Then join with the community of faith as we go into all the world and make disciples from every nation.
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